I created these eighteen characters as my goal for the packaging of Nolema headwraps was to be a fun and joyful experience. It´s a visual celebration of individuality and community, because that´s mainly what the brand Nolema´s all about.
I wanted there to be a lot to discover and that the customer's eyes get caught. This card is an invitation for the customer to use it as a mini art print and hang it up. Thus, this packaging becomes one with added value that sticks in people's minds.